Sports Administration

Combine your business degree with the premier sport management program in Canada.

Overview

Get on the highlight reel with opportunities from industry and organizations exclusive to Laurentian students.

Learn from a program designed by Canadian sport leaders and Laurentian professors, with over 40 years of alumni and industry contacts. Combine training in business with a foundation in sport theory and practical experience in sport management.

Approach sport administration from many angles, such as finance, statistics, management science, economics, accounting, human resources, sport marketing, operations management, sport law, sport media, championship selling, communication, and analytics.

Gain real-world experience during a four- to eight-month internship with businesses such as Toronto Maple Leafs, Hockey Canada, Toronto FC, International and Canadian Olympic Committees, Ottawa Senators, San Diego Chargers, Georgia State Games, IMG, TrojanOne, Under Armour, Toronto Blue Jays, Toronto Raptors, Quiksilver, Edmonton Oilers, and many more.

Key Features

Gain real-world experience and possible job opportunities through industry consulting as you research, analyze, develop, and deliver industry recommendations to executives and boards.
Benefit from a well-connected network of alumni and industry executives. Take advantage of the training and knowledge gained from a 4- to 8-month internship in a variety of industries, locally and internationally.
Work collaboratively with a professional sports organization in the fourth-year consulting trip. Past destinations include New York City, Chicago, London, England and Beijing, China.

Career Opportunities

Graduates can rest assured knowing there is a multitude of career options they can explore post-graduation. Some career options include, but are not limited to:

  • Professional sport organizations and leagues
  • International, national and provincial sport organizations
  • Sport sponsorship agencies
  • Athlete representation agencies
  • Business corporations
  • Non-profit organizations
  • Athletic apparel companies

Careers with multiple professional sports teams from all major leagues, provincial, national, and international sport federations, all of the major banks in Canada, sports  apparel companies, marketing firms, professional sport league head offices, large multinational corporations, athlete representation firms.

Katie Pittman, Sports Administration

What drew me to Laurentian was the unique Sports Administration program; it is the only program of its kind in Canada and it offers incredible opportunities for networking and practical experience. Laurentian has provided me with everything I need in order to have a positive university experience. The smaller student to teacher ratio, numerous study spaces and learning resources available have allowed me to succeed academically. The community feel on campus has allowed me to meet so many new people and make it feel like a home away from home. My most memorable experience was getting to organize an event with my SPAD colleagues. I felt it was an interesting experience that taught me everything that goes into putting on an event from sponsorship to event day logistics. The only advice I would offer a prospective student is to do your best to balance your school work with your social life. While there is quite an emphasis on getting involved in the social aspect of university, it is alright to say no to an event if it means studying for a test or finishing an assignment on time. 

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Take an in-depth look at program details, courses, and degree options!

Program Details