The Faculty of Management’s tenure track faculty are actively engaged in pursuing research activities.  In addition to traditional scholarly research, a large number of faculty members are also involved in pedagogical development activities through authoring and revision of undergraduate and graduate level online courses.

The following lists 20 sample references published within the past 5 years.


Research Area: Sport Management


  •  Pegoraro, A. and Jinnah, N. (2012) The impact of professional athletes’ use of Twitter on current and potential sponsorship opportunities. Journal of Brand Strategy 1, 85-97.
  • Vincent, C. and Eastman, B.D. (2012). Does Player Mobility Lead to Higher Earnings? Evidence from the NHL. The American Economist, Vol. 57, No. 1, 50-64.
  • Ellis. D., Gauthier, M.E., & Séguin, B. (2011). Ambush Marketing, the Olympic and Paralympic Marks Act and Canadian National Sport Organizations: Awareness, perceptions and impacts. Journal of Sponsorship, 4(3), 253-271.
  • Ellis. D., Scassa, T., & Séguin, B. (2011). Framing Ambush Marketing as a Legal Issue: An Olympic Perspective. Sport Management Review, 14(3), 297-308.
  • O’Reilly, N., Ayer, S., Pegoraro, A., Leonard, B. and Rundle-Thiele, S. (2012) Toward an Understanding of Donor Loyalty: Demographics, Personality, Persuasion, and Revenue. Journal of Nonprofit & Public Sector Marketing, 24:1, 65-81
  • Nadeau, J., Pegoraro, A., O’Reilly, N., Jones, D.F. and Carvalho, P. (2011) Community Reflections and Attendance in Professional Sport: Diversity and Team-Market Congruence Journal of Sport Management 25 169-180
  • Burden, W. and Church, A. G. (2011), “Chapter 3: Sport in North America,” in Ming Li, Eric Macintosh and Gonzalo Bravo (eds.), International Sport Management, Human Kinetics.
  • Pegoraro, A. (2010) Look Who’s Talking—Athletes on Twitter: A Case Study International Journal of Sport Communication 3, 501-514
  • Comeau, G. S., & Church, A. G. (2010). A comparative analysis of Women’s sport advocacy groups in Canada and the United States. Journal of Sport & Social Issues, 34(4), 457-474.
  • Vincent, C. and Eastman, B.D. (2009) Determinants of Pay in the NHL: A Quantile Regression Approach. Journal of Sport Economics vol. 10 no. 3, 256-277.

Research Areas: International Management, Entrepreneurship, Teaching Effectiveness, Organizational Behaviour, Finance


  • Bélanger, C.H., McCartney, K., Leonard, V.M., Lebrasseur, R., & Jianming, T. (2013). Comparing Chinese and Canadian Accounting Students’ Expectations and Experiences. The International Journal of Business and Management, vol. 8 (20), pp. 117-130.
  • Bélanger, C.H. and Wardley, L.J. (2013). Can Too Much Diversity Be a Threat to Identity? In P. Pohlenz (ed.), Diversität in der Wissenschaft. UVW Verlag: Berlin, Germany.
  • Cachon, J.-Ch., Barragan Codina, J.M., Eccius-Wellmann, C., McGraw, E., and D. A. Myers. (2013). Entrepreneurial Motives and Performance: Evidence from North America. Journal of Management Policy and Practice, 14, 5.
  • Cachon, J.-Ch. (2012). Paleo Aboriginal Entrepreneurship: Evidence from Turtle Island. Journal of Australian Indigenous Issues, 15, 4 (December), 4-35.
  • M. Dia, P.L. Takouda (2013). Efficacité technique dans le commerce de détail de canadien de produits de quincaillerie. Actes de la conférence 2013 de l’Association des Sciences Administratives du Canada (ASAC), 8-11 June, 2013.
  • Grzeda, M., & Assogbavi, T. (2011). Spirituality in management education and development: Toward an authentic transformation. Journal of the American Academy of Business, 16(2), 238-244.
  • Robichaud, Y., McGraw, E., Cachon, J.-Ch., Bolton, D., Barragan Codina, J.M., Eccius-Wellmann, C., and A. Walsh. (2013). Female Entrepreneurs’ Motives and Sme’s Growth: An International Study. Journal of Women’s Entrepreneurship and Education, 3-4, 1-27.
  • Robichaud, Y., McGraw, E., Cachon, J.-Ch., and R. Haq. (2013). L’influence des motivations entrepreneuriales sur la performance des PME. Journal of Small Business and Entrepreneurship, 26, 1-20.
  • Haq. (2013). Building a self-directed process for the development of internationally-trained professional profiles in Canada. Journal of International Migration and Integration,Vol. 14, Issue 4, 671-688.9.    S. Albert, P.L. Takouda, Y. Robichaud, R
  • T. Assogbavi, M. Giguere, K. Sedzro, (2011). The Impact Of Trading Volume On Portfolios Effective Time Formation/Holding Periods Based On  Momentum Investment Strategies.” International Business & economics Research Journal.


Research Centers and Institutes


Institute for Sports Management (ISM)

The Institute for Sport Marketing (ISM) is a research center at the Laurentian University Sudbury campus, specializing in sport marketing and management research. Since its launch in 2001, the ISM has collaborated with sport organizations, agencies, cities, charities, corporations, and municipalities on applied research projects to find better ways to resource sport in Canada. The ISM continually strives towards two main goals: to publish in peer-reviewed management journals, and to provide useful information to its partners.