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Our mission is to develop and prepare future business leaders for the sport industry through an interdisciplinary approach to problem solving, industry integration, experiential learning, and innovative scholarship.
The School of Sports Administration offers a limited enrollment, four-year interdisciplinary professional program that combines extensive exposure to the functional areas of business management with the practical and theoretical exposure to the sport industry.
The Bachelor of Commerce Sports Administration program (BCom SPAD) will prepare individuals for positions of responsibility in a variety of sport industry organizations such as professional sports, national and provincial sport governing bodies, for-profit and non-profit sport organizations, sport equipment and apparel manufacturing, or athletic and recreation departments. Many graduates will also find success in work outside of the sport industry. The opportunities are endless.
SPAD is the only undergraduate business degree in sport management in all of Canada. While it is the best preparation for working in the sports industry, the SPAD degree is also valued by many non-sports organizations. Since SPAD graduates are great team players with tremendous work ethic (as well as being outgoing, engaged, and creative thinkers) banks, marketing firms, apparel companies, insurance companies, and many other companies in a variety of industries prefer to hire our grads. The knowledge and skills developed in SPAD are desirable across all industries and valued by all organizations.